The new facility is part of the brand’s expansion of its operations in the region
$ 20 million investment in MG’s new showroom.
Marzouq Al-Ghanim: The facility includes a showroom, service and spare parts centers
– A key step in the amazing local success story of MG
Adel Al-Ghanim Motors, the official dealer of MG Motor in Kuwait, has opened a new showroom for MG cars with facilities dedicated to services.
This facility will be a pioneer for MG and the largest of its kind in the GCC, and form part of the brand’s expansion of its operations in the region, with an investment of more than $ 20 million.
The new facilities, covering an area of 4,000 square meters, include a showroom, service center and parts center, located on Muhammad Bin Al Qasim Street in Al Rai area, providing customers with a unique experience.
18 different vehicles can be showcased in the hall, while the customer experience has been specially designed to ensure that each visitor experiences a truly unique personal experience.
The MG sales team at Adel Alghanim Motors has the distinction of having joined the brand from a host of other high-end brands, ensuring that its members have outstanding expertise and skills within this sector of business.
The showroom was designed in accordance with the new positioning strategy of the MG brand, and it contains a waiting hall, while the service center includes another lounge designed to maintain a safe distance between people, and they reflect a modern concept of a coffee shop inspired by the automotive world, a feature that stands out. In all new MG showrooms and facilities.
Customers who are in the service center waiting hall can see their cars during the express maintenance from behind the glass panels, as all cars are being sterilized appropriately, with all social distancing measures being adopted in accordance with government instructions and procedures.
The showroom will host the latest and newest range of “MG” products, including the seven-seater MG RX8, the new compact crossover “MG ZST”, the “MG HS” and “MG RX5” models, in addition to the two sedans. MG 5 and MG6.
The company’s CEO, Marzouq Al-Ghanim, said, “The new facility, built according to the concept of (3S), hosts the showroom, service center and parts center, and it constitutes a new fundamental step in the amazing success story of MG brand in the Kuwaiti market.
He pointed out that MG had achieved remarkable annual growth during the ten years of strong partnership between it and Adel Al-Ghanim Motors, expecting to continue this positive trend during the next decade.
He added that the major investment in this facility aims to enhance customer satisfaction and elevate MG’s market share to higher levels, thanking MG Middle East for the continuous support and guidance provided to us.
In recognition of the great role that Adel Al-Ghanim Motors plays and its outstanding contribution to promoting the growth of the MG brand in Kuwait and the region, MG Motor Middle East will award it the “First Leading Showroom in the Middle East” award.
“The partnership between us and Adel Al-Ghanim Motors has grown considerably over the past decade and has become stronger,” said Tom Lee, Executive Director of MG Motor’s Middle East Operations.
He added that this new prominent investment also indicates the levels of trust the brand enjoys in Kuwait, stressing that customers can be reassured that they will benefit from experiences that match or even exceed those they may obtain in the rest of the world.