Kookaï announced its placement in receivership this Wednesday 1er february due “to the economic difficulties encountered by the ready-to-wear sector in Europe, which the Covid 19 crisis has only accentuated”according to a statement from the womenswear brand.
Camaïeu, La Halle, André… These companies killed by debt
This legal proceeding before the Paris Commercial Court “is not an end in itself”reassures the company that sees “an opportunity to bounce back and improve its financial situation” and declares that the 121 French shops will remain open and the 320 employees in activity.
The sequel after the ad
Kookai has “seriously lacking in resources and support from the banks”regrets the ready-to-wear brand, referring in particular to refusals of loans guaranteed by the State (PGE).
The specter of Camaïeu
Created in France in 1983, the brand developed in Australia in the 2000s, and was bought in 2017 by Australian businessman Rob Cromb from the Vivarte group (Caroll, Minelli, La Halle, Naf Naf, Chevignon …)
The clothing sector remains very marked in France by the sudden judicial liquidation of Camaïeu at the end of September, leading to the dismissal of 2,100 employees.
Other major brands are also being shaken up, such as the Go Sport Group, the holding company of the brand specializing in sport, declared in mid-January in receivership by the Grenoble commercial court.
On Friday, the elected staff of the ready-to-wear brand Gap France exercised their right to alert in order to obtain information on the situation of their company, bought in 2021 for one euro by the HPB group (Hermione , People & Brands), which announced the resale to Go Sport.
